Jeffree Star: who is the makeup artist rumoured to have had an affair with Kanye West? and how how he responded
Kim Kardashian has vowed she ‘is done’ with her marriage to Kanye West, following the controversies
It has been alleged that makeup artist millionaire Jeffree Star could be involved in the reported impending divorce of Kim Kardiashian and Kanye West.
Star has fuelled the rumour that Kanye cheated on Kim with him, which went viral on TikTok, with one questionable text and a string of social media posts.
But who is Jeffree Star and is he involved? This is what we know so far.
Who is Jeffrey Star?
Born Jeffrey Lynn Steininger Jr, Jeffree Star is a Hollywood entrepreneur with a YouTube following of 16.9 million people.
In 2014 he set up his own makeup brand, Jeffree Star cosmetics, and had previously enjoyed fame as a popstar.
He grew up with only his mother after his father took his own life when Star was aged just six.
As a child he became interested in makeup and beauty, convincing his mother to allow him to wear makeup in Junior school, which children attend from the age of 12.
Star became a makeup artist after moving to California after he graduated from high school.
He claims he used a fake ID to attend A-list clubs and meet celebrities where he would be hired to come to their homes for beauty sessions.
How successful is Star?
The beauty mogul had blogged about his life, cosmetics, fashion and music for several years on the internet before his success as a MySpace blogger.
His followers on his previous blogs began supporting him on MySpace and he soon became one of the most successful independent artists on the social media platform.
He then ventured into the music industry - signing to Akon’s label ‘Konvict Muzik’ in 2010.
Star had collaborations with Nicki Minaj, as well as being described by Akon as “The next Lady Gaga”.
However his music career was cut short when Akon pulled the plug on his record label due to legal issues.Star later described his involvement with ithe label as “the worst decision I have ever made.”
In 2018, his Youtube channel - where he posts makeup tutorials and vlogs - accrued a total of $18 million in ad revenue, making him the fifth most popular Youtube influencer that year.
Today, he continues to post on YouTube, as well as pursuing his highly successful cosmetics brand and appearing on US TV shows such as LA Ink and The Beautiful World of Jeffree Star.
What is his connection to Kim and Kanye’s fallout?
This is largely due to a TikTok video that went viral, alleging the affair between Star and Kanye had been “going on for months”.
However Star has only added fuel to fire,with a post to his Instagram account in which he is seen wearing bright makeup and rainbow coloured hair. The post is captioned: "I’m ready for Sunday Service," in reference to the rapper's affiliation to the Christian community.
Following this, the cosmetics creator tweeted "We are 6 days into the new year and 2021 needs to chill the f**k out," before posting a picture of a farm landscape, captioned: "I love these beautiful #Wyoming winter nights."
West is currently residing at his $14,000,000 Wyoming ranch, while Karashian remains in Calabasas with their young family.
And if Star hadn’t stirred up enough drama, he later texted fellow YouTuber and friend KeemStar "Hahaha, I'm having the best time in Wyoming, come visit sometime!"
However, on 7 January Star seemed to set the record straight.
On a video posted to his Youtube, he told viewers: ‘”I woke up and my phone was blowing up. I scrolled the Internet and I read the dumbest s**t I think I ever read in my whole entire life.
"I guess some girl made up a whole lie on TikTok that went viral where she insinuates Kanye and Kim are getting divorced because a “big male beauty influencer” is sleeping with him.”
He then added: “I’m single, I’m not sleeping with anyone, this is so weird.
"Let me just say this one time, I like very tall men. Me and Kanye have never hung out and this whole thing is really funny.
“So I guess if this is the start to my new year, happy new year. Jeffree Star is single and I’ve never slept with Kanye.”
What is Star’s net worth?
It is reported that Star is worth £161 million.
His brand, Jeffree Star Cosmetics, is estimated to be worth $1.5 billion. He also makes profits well into the tens of millions from Youtube as well as income from each appearance he makes on television, podcasts and live events.