Firm behind Couch to 5K app helps develop people skills offering

The Edinburgh-based tech firm behind the popular “Couch to 5K” app has partnered with a “self-awareness” specialist to develop a new digital platform for frontline customer service staff.

Sunday, 18th October 2020, 7:00 am
Updated Tuesday, 20th October 2020, 9:57 pm
The app aims to help users learn about themselves and their colleagues. Picture: contributed.
The app aims to help users learn about themselves and their colleagues. Picture: contributed.

Mobile and web app developer Vidatec has teamed up with Insights – which is part of the same group. Together they have created the new Insights Explore app designed to help employees enhance their self-awareness, teamwork and communications skills.

The Edinburgh-based firm, which also has offices in Stirling, said the new digital offering is a self-led learning tool that can easily be rolled out across different organisations, and includes bitesize content to help users learn about themselves and their colleagues. “Apprentices, graduates, retail and hospitality, and seasonal staff will all be able to learn more about their personality type and how they work with other members of their team,” it explained.

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Vidatec developed the Couch to 5K app alongside Public Health England and the BBC. The Scottish firm has also worked with Value Retail, Crystal Ski and Saga, among others.

It is hoped that Insights Explore will help service sector businesses around the world support the development of their operational staff and help workers exceed customers’ expectations. The app is billed as encouraging teams to collaborate more effectively while on the go and aims to enhance the awareness of busy employees..

Users complete a short evaluation test to access “unique colour energies” – Fiery Red, Earth Green, Cool Blue and Sunshine Yellow – and can share their colour energy preferences with co-workers and wider networks through social media and email.

Vidatec chief executive Greig Johnston said: “Ultimately, we’ve created an agile and informative app that can be accessed on the move and allows Insights to reach new markets within its global audience.

“One of the main reasons we wanted to be involved in this project was the fact we felt Insights shared a very similar ethos to Vidatec. We’re both passionate about using technology as a vehicle for positive change.”

Insights chief executive Fiona Logan said: “Insights Explore extends our memorable four-colour model to help workers learn more about themselves and collaborate more effectively while they are on the go.”

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